European casebook on cooperative strategies
Author(s)
Bibliographic Information
European casebook on cooperative strategies
（European casebook series on management）
Prentice Hall, 1994
- : pbk
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Note
Includes bibliographical references
Description and Table of Contents
Description
Co-operative strategies are looked at from a strategic management perspective, illustrating important managerial challenges, formulation and implementation of strategy, strategy content and process issues, cross-cultural management leadership, EC and global-local regional challenges. This casebook illustrates the three underlying perspectives of the firm which create competitive advantages - the environmentally based, the resource based and the competence based.
Table of Contents
- Cases
- standards strategies for telepoint - the failure of co-operation
- OCG Microelectronic Materials Inc. (Ceiba-Geigy and Olin)
- the J2T alliance (Telefunken, Thorn EMI and JVC)
- SEMEX Canada
- Russki adventures
- Midwest hospital and Polish Inc.
- learning by doing IF assistor (IBM-Fellesdata AS)
- Royal Bank of Scotland and Banco Santander of Spain
- Corning-Asahi-Siecor
- Benetton
- Cap Gemini Sogeti
- LACER SA - Euroalliance
- internal alliances for growth
- SKF
- Pellence et Motte
- Group Bull, NEC and Honeywell
- Hoechst-Cekanese.
by "Nielsen BookData"