Long range planning for marketing and diversification

Author(s)

• Taylor, Bernard
• Wills, Gordon

Bibliographic Information

Long range planning for marketing and diversification

collated and edited by Bernard Taylor and Gordon Wills

Bradford University Press , Crosby Lockwood, 1971

Note

Includes bibliographical references

Details

• NCID: BA24172944
• ISBN:
  • 0258967781
• LCCN: 73864182
• Country Code: uk
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Bradford,London
• Pages/Volumes: 464 p.
• Size: 23 cm
• Classification:
  • LCC : HF5415
  • DC : 658.8
• Subject Headings:
  • LCSH : Marketing -- Addresses, essays, lectures
  • LCSH : Diversification in industry -- Addresses, essays, lectures