Why people buy : motivation research and its successful application

Author(s)

Bibliographic Information

Why people buy : motivation research and its successful application

by Louis Cheskin ; with an introduction by Howard D. Hadley

Liveright, 1959

2nd ed

Available at  / 8 libraries

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Note

Includes index

Details

  • NCID
    BA2462627X
  • Country Code
    uk
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    London
  • Pages/Volumes
    348 p.
  • Size
    22 cm
  • Classification
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