Henry Ford, mass production, modernism and design
Author(s)
Bibliographic Information
Henry Ford, mass production, modernism and design
（Studies in design and material culture）
Manchester University Press , Distributed exclusively in the USA and Canada by St. Martin's Press, c1994
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- : pbk
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Henry Ford
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Note
Includes bibliographical references (p. 144-145) and index
Description and Table of Contents
Description
Henry Ford is often thought of as being the ultimate American folk hero who developed one of the most important changes to 20th-century American society - mass production. With his successive teams of engineers, Ford developed technologies which placed the motor car at the disposal of millions of people, freeing them from previous notions of distance and space, and re-shaping the modern urban environment worldwide. This is an exploration of the history of the technologies Ford was involved with, and also the intellectual and psychological outlook of the man, revealing doubts that Ford experienced about his groundbreaking discovery and its effects on society. It integrates the American tale with the British one, exposing the problems the company faced when it attempted to export into Britain the work practices which had swept away competition in America.
Table of Contents
- The modern American folk hero
- building the machine
- making motor cars
- believers, heretics and innocents
- in defence of shopping.
by "Nielsen BookData"