Making money on the Internet
著者
書誌事項
Making money on the Internet
Windcrest/McGraw-Hill, 1995
- : H
- : P
大学図書館所蔵 全5件
注記
Includes index
内容説明・目次
内容説明
Written as a guide for business people, this text describes how to use the Internet for profit. Beginning with advice on Internet basics, it goes on to describe how to market products on the Internet, conduct market surveys and gather market intelligence, perform business research and develop contacts. Case studies of successful Internet entrepreneurs, with tips and tricks are included, as is a special chapter on global marketing and prospecting.
目次
- Part 1 Quick start guide to Internet basics: hardware and software basics
- Internet basics/how to FIND things on the net
- Internet basics/how to GET things on the net
- how to get connected. Part 2 Selling and servicing on the net: how to use the information mall
- using mailing lists to sell your product
- using newsgroups to sell your product
- how to put your catalogue online
- using e-mail to communicate with customers and suppliers. Part 3 Marketing intelligence: is there a market for my product/service?
- how to find the "button person" at a company
- mining the net's business resource treasures
- working the international business connection. Part 4 The money makers.
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