The new communications
著者
書誌事項
The new communications
Wadsworth Pub. Co., c1992
3rd ed
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注記
Includes bibliographical references and index
内容説明・目次
内容説明
The text presents an integrated picture of the diverse areas in communication. New Communications ties up all aspects of the subject speech, mass communication and journalism to new technologies. The first third of the book is an introduction to basic communication theory, language, persuasion, and media technologies. These basics are applied and extended in subsequent chapters after students have a basic grounding in communication studies. This book should be of interest to students of Human communications; students of journalism and reporting studies.
目次
Part One: Modern study of human communication. Preliminaries to the study of communication. Analyses of communication. Part Two: Basic aspects of communication. Verbal adn nonverbal communication. Motivation and function. The psychology of influence. Media and technologies. Part Three: Levels of communication. Individual communication. Group communication. Organizational communication. Public communication. International communication. Part Four: Research in Communication. Relational communication. Information and public opinion. Political communication. Entertainment. Part Five: Challenges from the future. The information society. Appendix. Glossary. Index.
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