Strategic management of technology and innovation

書誌事項

Strategic management of technology and innovation

Robert A. Burgelman, Modesto A. Maidique, Steven C. Wheelwright

Irwin, c1996

2nd ed

大学図書館所蔵 件 / 36

この図書・雑誌をさがす

注記

Includes bibliographical references and indexes

内容説明・目次

内容説明

A combination of text and cases on technology and innovation, which includes a new section on new products and business, and a number of new cases.

「Nielsen BookData」 より

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