Cases in international business strategy

Author(s)

• Ketelhöhn Escobar, Werner
• Kubes, Jan

Bibliographic Information

Cases in international business strategy

Werner Ketelhöhn and Jan Kubes ; with special contributions by James C. Ellert, George Taucher and Dominique Turpin

（BH contemporary business series）

Butterworth Heinemann, 1995

Details

• NCID: BA25185158
• ISBN:
  • 075061949X
• Country Code: uk
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Oxford
• Pages/Volumes: xii, 479 p.
• Size: 25 cm
• Classification:
  • DC20 : 658.4012
• Subject Headings:
  • LCSH : International business enterprises -- Management -- Case studies
  • LCSH : Strategic planning -- Case studies
• Parent Bibliography ID:
  • BA13357595