Advertising

Author(s)

• Bolen, William H.

Bibliographic Information

Advertising

William H. Bolen

（Wiley series in marketing）

Wiley, c1981

Note

Includes bibliographical references and index

Details

• NCID: BA25348751
• ISBN:
  • 047103486X
• LCCN: 80018915
• Country Code: us
• Title Language Code: eng
• Place of Publication: New York
• Pages/Volumes: xviii, 504 p.
• Size: 24 cm
• Classification:
  • LCC : HF5813.U6
  • DC19 : 659.1
• Subject Headings:
  • LCSH : Advertising -- United States
  • LCSH : Advertising
• Parent Bibliography ID:
  • BA00209234