The campus green : fund raising in higher education

Author(s)

    • Pezzullo, Thomas R.
    • ERIC Clearinghouse on Higher Education
    • Association for the Study of Higher Education
    • Council for Advancement and Support of Education

Bibliographic Information

The campus green : fund raising in higher education

Barbara E. Brittingham, Thomas R. Pezzullo ; prepared by the ERIC Clearinghouse on Higher Education, the George Washington University, in cooperation with ASHE, Association for the Study of Higher Education

(ASHE-ERIC/higher education report / Jonathan D. File, series editor, 1990, no. 1)

School of Education and Human Development, the George Washington University, 1990

  • : pbk

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Note

"This report is a special cooperative project between the Council for the Advancement and Support of Higher Education (CASE) and the ERIC Clearing House on Higher Education."

Includes bibliographical references (p. 103-114) and index

Description and Table of Contents

Description

In-depth guidance for college and university fundraising The U.S. education system has long relied upon the support of private donors, and fundraising plays a major role in academia even today. The Campus Green: Fund Raising in Higher Education offers robust guidance for all aspects of this critical task, from cost and ethics to donor behavior, program evaluation, and beyond. Rich with supplementary references and timeless advice, this guide provides the analysis and depth of information professional fundraisers need to counter the increasing costs of higher education.

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