Marketing

Author(s)

• Murphy, Patrick E.
• Enis, Ben M.

Bibliographic Information

Marketing

Patrick E. Murphy, Ben M. Enis

（Scott, Foresman series in marketing）

Scott, Foresman, c1985

Note

Includes bibliographies and indexes

Details

• NCID: BA25692054
• ISBN:
  • 0673159256
• LCCN: 84023520
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Glenview, Ill.
• Pages/Volumes: xvi, 654 p.
• Size: 29 cm
• Classification:
  • LCC : HF5415
  • DC19 : 658.8
• Subject Headings:
  • LCSH : Marketing
• Parent Bibliography ID:
  • BA03764071