Cases in marketing

Author(s)

• Govoni, Norman A. P.
• Jeannet, Jean-Pierre
• Deneault, Henry N.

Bibliographic Information

Cases in marketing

by Norman A.P. Govoni, Jean-Pierre Jeannet and Henry N. Deneault

（Grid series in marketing）

Grid, c1983

2nd ed

Other Title

Marketing problems

Note

Rev. ed. of: Marketing problems. c1977

Details

• NCID: BA25695085
• ISBN:
  • 088244252X
• LCCN: 82006076
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Columbus, Ohio
• Pages/Volumes: x, 268 p.
• Size: 23 cm
• Classification:
  • LCC : HF5415
  • DC19 : 658.8/00722
• Subject Headings:
  • LCSH : Marketing -- Case studies
• Parent Bibliography ID:
  • BA04527854