Rhetoric in the war on drugs : the triumphs and tragedies of public relations
著者
書誌事項
Rhetoric in the war on drugs : the triumphs and tragedies of public relations
Praeger, 1994
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注記
Bibliography: p. [147]-171
Includes index
内容説明・目次
内容説明
While much has been written on illicit drug use, policy, and drugs' relationship to crime, this study examines the drug war as most Americans have experienced it--through mass-mediated rhetoric: presidential drug war declarations, news stories and hype, public service announcements, and the like. Such rhetoric influences public opinion about illegal drugs, drug users, presidents, and the drug war itself. And according to this author, such rhetoric is also used as a public relations campaign designed to increase the popularity of government officials and to assure quiescence regarding particular policy programs. This study demonstrates the underestimated influence of rhetoric, political uses of public relations and the powerful influence they have on public opinion and the policy process.
目次
Acknowledgments Rhetoric and the Political Practice of Public Relations Declaring War on the Home Front: Presidential Definitions and Public Relations Heroes, Foes, and Systemic Woes: The Mass-Mediated Vision of the War on Drugs Partnership for a Drug-Free America Messages: The Depiction of Enemy Faces in the War on Drugs People Like Us: The Ethics and Practices of Illegal Drug Addicts Epilogue and Elements for Dialogue Bibliography Index
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