Is there any hope for advertising?

Author(s)

• Gossage, Howard Luck
• Rotzoll, Kim B.
• Graham, Jarlath
• Mussey, June Barrows

Bibliographic Information

Is there any hope for advertising?

Howard Luck Gossage ; edited by Kim Rotzoll, Jarlath Graham, and Barrows Mussey

University of Illinois Press, c1986

Note

Bibliography: p. 204-206

Includes index

Details

• NCID: BA26579625
• ISBN:
  • 025201278X
• LCCN: 86011277
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Urbana
• Pages/Volumes: xxvii, 211 p.
• Size: 27 cm
• Classification:
  • LCC : HF5823
  • DC19 : 659.1
• Subject Headings:
  • LCSH : Advertising