Applications in basic marketing : clippings from the popular business press

Author(s)

Bibliographic Information

Applications in basic marketing : clippings from the popular business press

William D. Perreault, Jr. and E. Jerome McCarthy

Irwin, c1995

1995-1996 ed.

Available at  / 6 libraries

Search this Book/Journal

Details

  • NCID
    BA26634494
  • ISBN
    • 0256188343
  • Country Code
    us
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Chicago
  • Pages/Volumes
    vi, 213 p.
  • Size
    26 cm.
  • Classification
  • Subject Headings
Page Top