Rejuvenating the mature business : the competitive challenge
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Rejuvenating the mature business : the competitive challenge
Routledge, 1996, c1994
2nd ed
- : pbk
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"First published 1992 by Routledge. Reprinted 1993. Second edition first published in the USA in 1994 by Harvard Business School Press and first published in paperback in Great Britain in 1996 by Routledge"--T.p. verso
Includes bibliographical references (p. 263-271) and index