How to profit through catalog marketing
著者
書誌事項
How to profit through catalog marketing
NTC Business Books, c1996
3rd ed.
大学図書館所蔵 件 / 全2件
-
該当する所蔵館はありません
- すべての絞り込み条件を解除する
注記
Includes bibliographical references and index
内容説明・目次
内容説明
Go step by step through every aspect of starting and running a consumer or business to business catalog operation with How to Profit Through Catalog Marketing. Presents all of the information you need in order to: -- Find market niches-- Design and produce catalogs that sell-- Select profitable mailing lists-- Use sweepstakes, coupons, and other promotional techniques to generate sales-- Manage order intake, fulfillment, and inventory-- Estimate costs and project sales-- Provide service that brings customers back
「Nielsen BookData」 より
