Essentials of statistics in marketing

著者

    • Greensted, C. S
    • Jardine, Andrew Kennedy Skilling
    • Macfarlane, John D
    • Institute of Marketing
    • Communication Advertising and Marketing Education Foundation

書誌事項

Essentials of statistics in marketing

C.S. Greensted, A.K.S. Jardine, J.D. Macfarlane

(The marketing series)

Heinemann [for] the Institute of Marketing and the CAM Foundation, 1978

2nd ed

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注記

With answers

Bibliography: p. 243-245

Includes index

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