Adcult USA : the triumph of advertising in American culture

Bibliographic Information

Adcult USA : the triumph of advertising in American culture

James B. Twitchell

Columbia University Press, c1996

  • : PA

Other Title

Triumph of advertising in American culture

Ad cult USA

Available at  / 49 libraries

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Note

Includes bibliographical references (p. [255]-262) and index

Description and Table of Contents

Description

-- Philadelphia Inquirer

Table of Contents

Preface 1. Plop, Plop, Fizz, Fizz: American Culture Awash in a Sea of Advertising 2. We Build Excitement: The Delivery of Adcult 3. Strong Enough for a Man but Made for a Woman: The Work of Adcult 4. Halo Everybody, Highlow: Adcult and the Collapse of Cultural Hierarcy 5. Takes a Licking, but Keeps on Ticking: The Future of AdcultSelective Bibliography Index

by "Nielsen BookData"

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