Mobilising the organization : bringing strategy to life
著者
書誌事項
Mobilising the organization : bringing strategy to life
Prentice Hall, 1996
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注記
Includes bibliographical references and index
内容説明・目次
内容説明
Many CEOs who have restructured their companies have been disappointed with the results, according to "Fortune" Magazine. This book is about the 22 percent of companies that do successfully create and manage strategic change. It also raises the questions regarding the resistance or obstacles encountered, and what successful organizations do to overcome such obstacles and resistance. The behaviour of CEOs and their top management teams are also investigated, resolving what it takes to really finish the job of strategic change - mobilizing the organization, and bringing strategy to life. This work is intended for European managers and professionals - from CEO to line management. Is is also suitable for advanced undergraduate and MBA students of Management and Organizational Behaviour.
目次
PURPOSE - WINNING THE HEARTS AND MINDS OF PEOPLE. Purpose is Why. The BA Story. Miracle in Northern Ireland - the Revitalization of Short Brothers. INFRASTRUCTURE. Chartering. Powergen. Chartering the Temporary Organization. GUIDANCE. Guidance - A Natural Navigation System. When Guidance Fails. Optimum Guidance. RESOURCING. Resourcing is How. From Blindfolds to Carabiners. Climate - The Key to Motivation and Performance. THE FUTURE OF ORGANIZATIONS. Co-operative Advantage of the Next Millennium. Towards the Science of Organization Change. Privatization is Not Magic. The European Manager at the Crossroads.
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