Cases in strategic management and business policy
著者
書誌事項
Cases in strategic management and business policy
（McGraw-Hill international editions, . Management series）（McGraw-Hill series in management）
McGraw-Hill Pub. Co., c1990
2nd ed., international ed.
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内容説明・目次
内容説明
Designed to complement business policy courses, this text aims to expose students to a comprehensive strategy or policy case analysis, through the examination of 24 cases taken from the 1980s.
目次
- Case analysis - applying the strategic management process
- cases on entrepreneurial organizations
- cases on international/multinational organizations
- cases on manufacturing organizations
- cases on service and nonprofit organizations.
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