Marketing for health services : a framework for communications, evaluation, and total quality management

著者

• Sheaff, Rod

書誌事項

Marketing for health services : a framework for communications, evaluation, and total quality management

Rod Sheaff

Open University Press, c1991

• : pbk

注記

Includes bibliographical references and index

詳細情報

• NII書誌ID(NCID): BA28170587
• ISBN:
  • 033515428X
  • 0335154271
• LCCN: 91113655
• 出版国コード: uk
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Milton Keynes [England] ; Philadelphia
• ページ数/冊数: viii, 182 p.
• 大きさ: 24 cm
• 分類:
  • LCC : RA410.56
  • DC20 : 362.1/068/8
• 件名:
  • LCSH : Health maintenance organizations -- Great Britain -- Marketing
  • LCSH : Medical care -- Great Britain -- Marketing