A handbook of interactive management

Author(s)

Bibliographic Information

A handbook of interactive management

by John N. Warfield and A. Roxana Cárdenas

Iowa State University Press, 1994

2nd ed

  • :acid-free paper

Other Title

Interactive management

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Note

Includes bibliographical references and indexes

Description and Table of Contents

Description

This text first defines interactive management and then discusses the primary outcomes of IM use, the levels of success which may be selected, and phases of and roles important to its successful use. It also describes effective applications, results and methods of evaluation.

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