A handbook of interactive management
Author(s)
Bibliographic Information
A handbook of interactive management
Iowa State University Press, 1994
2nd ed
- :acid-free paper
- Other Title
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Interactive management
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Note
Includes bibliographical references and indexes
Description and Table of Contents
Description
This text first defines interactive management and then discusses the primary outcomes of IM use, the levels of success which may be selected, and phases of and roles important to its successful use. It also describes effective applications, results and methods of evaluation.
by "Nielsen BookData"
