Strategic management : cases

著者

• Wright, Peter L.
• Kroll, Mark J.
• Parnell, John A. (John Alan)

書誌事項

Strategic management : cases

Peter Wright, Mark J. Kroll, John A. Parnell

Prentice Hall, c1996

3rd ed

注記

Rev. ed. of: 1993 edition of cases in strategic management. c1993

Also issued in a combined volume with Strategic management : concepts, under title: Strategic management : concepts and cases

Includes bibliographical references and indexes

内容説明・目次

内容説明

Integrates academic theory with business practices in strategic management. Illustrating concepts with examples from progressive global organizations, the text features application-oriented cases. It draws insight from business disciplines as well as disciplines from the social sciences. Also available as "Strategic Management: Concepts and Cases" (0-13-228719-6)

「Nielsen BookData」 より

詳細情報

• NII書誌ID(NCID): BA28388683
• ISBN:
  • 0132340143
• LCCN: 95034268
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Englewood Cliffs, N.J.
• ページ数/冊数: xiii, 704 p.
• 大きさ: 26 m
• 分類:
  • LCC : HD30.28
  • DC20 : 658.4/012
• 件名:
  • LCSH : Strategic planning -- Case studies