Single or joint venturing? : a comprehensive approach to foreign entry mode choice
著者
書誌事項
Single or joint venturing? : a comprehensive approach to foreign entry mode choice
Avebury, c1996
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注記
Includes bibliographical references (p. 159-179)
内容説明・目次
内容説明
When a firm is planning to invest in a foreign market, it must carefully examine the whole range of possible entry modes. In this text, two possible modes of entry, joint venture and wholly owned subsidiaries, are evalutated with a comprehensive and eclectic framework for entry mode choice.
目次
- Introduction
- literature review
- conceptual framework and hypotheses
- methodology
- results
- conclusions.
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