Advertising media planning

Author(s)
Bibliographic Information

Advertising media planning

Jack Z. Sissors, Lincoln Bumba

NTC Business Books, c1996

5th ed

Available at 7 libraries
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Note

Includes bibliographical references and index

Details
  • NCID
    BA2885110X
  • ISBN
    • 0844235008
  • LCCN
    95033620
  • Country Code
    us
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Lincolnwood, Ill., USA
  • Pages/Volumes
    xiv, 514 p.
  • Size
    25 cm
  • Classification
  • Subject Headings
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