How to sell your software
著者
書誌事項
How to sell your software
J. Wiley, c1994
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注記
Includes index
内容説明・目次
内容説明
This is a complete guide to the development, distribution, marketing and sale of software. It takes the reader into retail channels and explains how to research and identify a need in the marketplace, how to develop the right software and how to develop accurate documentation.
目次
- Researching Your Market
- Product Development
- Acquiring Customers
- Marketing Your Product as Shareware
- Classified Ads and Direct Mail
- Working with Software Publishers
- Organizing Publicity for Your Product
- Making Money
- Legal Issues
- Accounting and Taxes
- Running a Business
- Selling Internationally from the United States
- Selling to the United States
- Packaging Your Product and Shipping It
- Appendix
- Frequently Asked Questions
- Index.
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