Marketing research for managers

Author(s)

• Crouch, Sunny
• Housden, Matthew
• Institute of Marketing

Bibliographic Information

Marketing research for managers

Sunny Crouch, Matthew Housden

（The Marketing series, . Professional development）

Butterworth-Heinemann, 1996

2nd ed

Note

"Published on behalf of the Chartered Institute of Marketing"

Details

• NCID: BA29119767
• ISBN:
  • 0750604883
• Country Code: uk
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Oxford
• Pages/Volumes: xii, 322 p.
• Size: 25 cm
• Classification:
  • DC20 : 658.83
• Parent Bibliography ID:
  • BA00527772