An introduction to digital media

Author(s)

Bibliographic Information

An introduction to digital media

Tony Feldman

(A blueprint book)

Routledge, 1997

  • : hbk
  • : pbk

Available at  / 14 libraries

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Note

Includes bibliographical references and index

Description and Table of Contents

Description

In this clear and highly accessible book, Tony Feldman provides an account of the evolution and application of digital media. Clarifying its underlying technologies, he identifies its immense commercial and human potential. Using as a starting point a simplification which considers new media in two distinct sectors; packaged 'off-line' media such as CD-ROMs; and the world of transmitted media which includes digital broadcasting and interactive online services, Feldman provides a comprehensive overview of the digital media landscape. Focusing on multimedia and the entertainment media he describes and analyses the spectacular rise of CD-based information and the equally revolutionary development of the Internet and online services. Set within a commercial context, readers can identify the potential to generate revenue and profit from the new media. An Introduction to Digital Media concludes with a strategic assessment of the implications of going digital for individuals, companies and corporations.

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Details

  • NCID
    BA29324959
  • ISBN
    • 0415151082
    • 0415154235
  • LCCN
    96018249
  • Country Code
    uk
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    London ; New York
  • Pages/Volumes
    xvi, 173 p.
  • Size
    24 cm
  • Classification
  • Subject Headings
  • Parent Bibliography ID
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