Competing in the age of digital convergence
著者
書誌事項
Competing in the age of digital convergence
Harvard Business School Press, c1997
大学図書館所蔵 全21件
  青森
  岩手
  宮城
  秋田
  山形
  福島
  茨城
  栃木
  群馬
  埼玉
  千葉
  東京
  神奈川
  新潟
  富山
  石川
  福井
  山梨
  長野
  岐阜
  静岡
  愛知
  三重
  滋賀
  京都
  大阪
  兵庫
  奈良
  和歌山
  鳥取
  島根
  岡山
  広島
  山口
  徳島
  香川
  愛媛
  高知
  福岡
  佐賀
  長崎
  熊本
  大分
  宮崎
  鹿児島
  沖縄
  韓国
  中国
  タイ
  イギリス
  ドイツ
  スイス
  フランス
  ベルギー
  オランダ
  スウェーデン
  ノルウェー
  アメリカ
注記
Includes index
内容説明・目次
内容説明
The essays in this important collection reveal that the key to success for companies competing in the new digital world will not be to engineer big technological breakthroughs, but rather to develop new products and services by creatively combining new and existing technologies with innovative managerial approaches. The book features contributions from scholars at institutions including the Harvard Business School, Stanford, and MIT, as well as senior managers at Intel, IBM, and Mercer Management Consulting. Drawing lessons from their own and other leading companies of the information age, including Silicon Graphics, Sun Microsystems, and Microsoft, the authors explore the dynamics of the rapidly evolving digital environment. These timely essays address prospects for industry convergence; identify economic, legal, and managerial obstacles to convergence; place the computer industry in historical perspective; and examine the managerial challenges of the new environment, especially product and process development and the role of interfirm alliances.
目次
Preface and Acknowledgments 1. Introduction CHESS and Competing in the Age of Digital Convergence by David B. Yoffie 2. The Computer Industry The First Half-Century by Alfred D. Chandler, Jr. 2. Sun Wars Competition within a Modular Cluster, 1985-1990 by Carliss Y. Baldwin and Kim B. Clark 4. Winners and Losers Industry Structure in the Converging World of Telecommunications, Computing, and Entertainment by David J. Collis, P. William Bane, and Stephen P. Bradley 5. What Does Industry Convergence Mean? By Shane Greenstein and Tarun Khanna 6. Creating Value and Setting Standards The Lessons of Consumer Electronics for Personal Digital Assistants byAnita M. McGahan, Leslie L. Vadasz, and David B. Yoffie 7. Larger Firms' Demand for Computer Products and Services Competing Market Models, Inertia, and Enabling Strategic Change by Timothy E. Bresnahan and Garth Saloner 8. Patent Scope and Emerging Industries Biotechnology, Software, and Beyond by Josh Lerner and Robert P. Merges 9. Alliance Clusters in Multimedia Safety Net or Entanglement? by Benjamin Gomes-Casseres and Dorothy Leonard-Barton 10. Beyond the Waterfall Software Development at Microsoft by Michael A. Cusumano and Stanley A. Smith 11. Managing Chaos System-Focused Product Development in the Computer and Multimedia Environment by Marco Iansiti Index About the Contributors About the Authors
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