Winning through innovation : a practical guide to leading organizational change and renewal
著者
書誌事項
Winning through innovation : a practical guide to leading organizational change and renewal
Harvard Business School Press, c1997
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注記
Bibliography: 233-247
Includes index
"The management of innovation and change series"の記述があるものは別書誌
内容説明・目次
内容説明
Drawing on the experience of managers in companies like Disney, FedEx and 3M as well as their own consulting practice, the authors show that short-term success actually increases the chances of long-term failure. This text presents a framework for developing action plans to meet these challenges.
目次
- Beyond the success syndrome
- evolutionary and revolutionary change
- building the foundation deading innovation and change
- diagnosing the roots of today's problem
- managing culture for competitive advantage
- shaping organizational culture
- ambidexterous organizations
- managing incremental and discontinuous innovation
- managing strategic change
- the leadership challenge.
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