Marketing

Author(s)

• Hart, Christopher W. L.
• Troy, David A.

Bibliographic Information

Marketing

Christopher W. L. Hart, David A. Troy

（Hospitality management library, 9）

Educational Institute of the American Hotel & Motel Association, c1986

Rev. ed

Note

Rev. ed. of: Strategic hotel/motel marketing / David A. Troy. c1985

Includes bibliographies and index

Details

• NCID: BA29846091
• ISBN:
  • 0866120319
• LCCN: 86019926
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: East Lansing, Mich.
• Pages/Volumes: x, 315 p.
• Size: 29 cm
• Classification:
  • LCC : TX911.3.M3
  • DC19 : 647/.94/0688
• Subject Headings:
  • LCSH : Hotels, taverns, etc
  • LCSH : Marketing
• Parent Bibliography ID:
  • BA12824028