Successful management of new products

Author(s)

• Gerlach, John T.
• Wainwright, Charles Anthony.

Bibliographic Information

Successful management of new products

by John T. Gerlach and Charles Anthony Wainwright

（A Communication arts book）

Hastings House, [c1968]

Note

***遡及データによる流用入力

Bibliography: p. 211-213

Details

• NCID: BA30193585
• ISBN:
  • 0803866720
• LCCN: 68031688
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York
• Pages/Volumes: 221 p
• Size: 25 cm
• Classification:
  • LCC : HF5415.15
  • DC : 658.5/7
• Subject Headings:
  • LCSH : New products
  • LCSH : Product management
• Parent Bibliography ID:
  • BA21017843