Public mental health marketing : developing a consumer attitude

Author(s)

• Self, Donald R.

Bibliographic Information

Public mental health marketing : developing a consumer attitude

Donald R. Self, editor

Haworth Press, c1993

Note

Published also as v. 1, no. 2/3 (1993) of the Journal of nonprofit & public sector marketing

Includes bibliographical references

Details

• NCID: BA30311502
• ISBN:
  • 1560241896
• LCCN: 91041001
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York
• Pages/Volumes: xvi, 214 p.
• Size: 23 cm
• Classification:
  • LCC : RA790.53
  • DC20 : 362.2/068/8
• Subject Headings:
  • LCSH : Mental health promotion -- United States
  • LCSH : Mental health services -- United States -- Marketing