Business research : a practical guide for undergraduate and postgraduate students
著者
書誌事項
Business research : a practical guide for undergraduate and postgraduate students
Macmillan, 1997
- : hbk
- : pbk
大学図書館所蔵 件 / 全9件
-
該当する所蔵館はありません
- すべての絞り込み条件を解除する
注記
Includes bibliographical references and index
内容説明・目次
内容説明
Business Research is a practical guide for students at all levels who undertake a project in business, management or related areas. It explains and describes the different aspects and stages of conducting business research simply and clearly, and in a logical sequence. It can be used as a course text or for private study and will be relevant to a wide range of business research activity.
目次
Understanding Research - Dealing with Practical Issues - Dealing with Conceptual Issues - Searching the Literature - Determining the Research Design - Collecting Original Data - Analysing Quantitative Data - Analysing Qualitative Data - Writing up the Project - Trouble Shooting - Appendices
「Nielsen BookData」 より
