Global perspectives in cross-cultural and cross-national consumer research

著者

• Manrai, Lalita A.
• Manrai, Ajay K.

書誌事項

Global perspectives in cross-cultural and cross-national consumer research

Lalita A. Manrai, Ajay K. Manrai, editors

International Business Press, c1996

注記

Also published as: Journal of international consumer marketing ; v. 8, no. 3/4, 1996

Includes bibliographical references and index

詳細情報

• NII書誌ID(NCID): BA30508904
• ISBN:
  • 1560247371
• LCCN: 95047013
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: New York
• ページ数/冊数: 242 p.
• 大きさ: 23 cm
• 分類:
  • LCC : HF5415.32
  • DC20 : 658.8/34
• 件名:
  • LCSH : Consumers -- Research -- Cross-cultural studies