Business multimedia explained : a manager's guide to key terms & concepts

Author(s)

• Keen, Peter G. W.

Bibliographic Information

Business multimedia explained : a manager's guide to key terms & concepts

Peter G.W. Keen

Harvard Business School Press, c1997

• : hard
• : pbk

Note

Includes index

Description and Table of Contents

Volume

: hard ISBN 9780875847184

Description

Over 200 high-tech multimedia terms are explained for the non-technical manager. Written in easy-to-underatand language for general readers, an introduction discusses how multimedia has changed the face of business communication and the jargon of cyberspace is demystified.

Volume

: pbk ISBN 9780875847726

Description

Over 200 high-tech multimedia terms are explained for non-technical managers. Written in easy-to-understand language for general readers, an introduction discusses how multimedia has changed the face of business communcation and the jargon of cyberspace is demystified.

by "Nielsen BookData"

Details

• NCID: BA30904118
• ISBN:
  • 0875847188
  • 0875847722
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Boston, Mass.
• Pages/Volumes: ix, 379 p.
• Size: 24 cm