Essential McLuhan

Author(s)

• McLuhan, Marshall
• McLuhan, Eric
• Zingrone, Frank

Bibliographic Information

Essential McLuhan

edited by Eric McLuhan and Frank Zingrone

Routledge, 1997, c1995

1st ed

• : hbk
• : pbk

Note

"Originally published in Canada in 1995 by the House of Anansi Press"--T.p. verso

"First published in Great Britain 1997 by Routledge ..."--T.p. verso

Includes bibliographical references (p. 397-401) and index

Description and Table of Contents

Description

Essential McLuhan brings together in one concise volume key writings by Marshall McLuhan, the hugely influential guru of the mass media. Today, in a communications environment transformed by the rapid spread of electronic media, McLuhan's insights are fresher and more applicable today than when he first announced them to a startled world in the 1960s. A whole new generation is turning to his work to understand a global village made real by the coming of the information superhighway. This comprehensive collection includes extracts from McLuhan's famous books Understanding Media and The Gutenberg Galaxy, as well as selections from his other books, articles, correspondence, interviews and published speeches. There is also a 'sourcebook' of key quotations drawn from the whole body of McLuhan's work, and a full bibliography of writings by and about McLuhan.

by "Nielsen BookData"

Details

• NCID: BA3095490X
• ISBN:
  • 0415162440
  • 0415162459
• Country Code: uk
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: London
• Pages/Volumes: 407 p.
• Size: 24 cm
• Classification:
  • LCC : P90
  • DC20 : 302.23
  • NDLC : EC212
• Subject Headings:
  • LCSH : Mass media
  • LCSH : McLuhan, Marshall, 1911-