Winning the race for value : strategies to create competitive advantage in the emerging "age of abundance"
Author(s)
Bibliographic Information
Winning the race for value : strategies to create competitive advantage in the emerging "age of abundance"
AMACOM, 1996
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Note
Includes bibliographical references (p. 232-239) and index
Description and Table of Contents
Description
Identifies a fundamental shift in the meaning of value in the changing world. The text explains that because of the movement from a nation-state economy to a global market, and the movement from a manufacturing and service-based economy to one based on knowledge and digital information, customers are now placing high value on the "knowledge" aspect of a product or service.
Table of Contents
- A new order born of chaos
- value in motion
- coming to grips with shifting value in business
- big government's value crisis.
by "Nielsen BookData"
