International trade : a business perspective

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Bibliographic Information

International trade : a business perspective

edited by Catrinus Jepma and André Rhoen

Longman , Open University of the Netherlands, 1996

  • : pbk

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Includes bibliographies and index

Description and Table of Contents

Description

This problem-oriented, practical reader introduces the main theory of international trade before applying it to real-world business problems. Students are shown how to analyse competition, identify opportunities and develop successful strategies for entering and remaining active in an international market how to access reliable information and how to deal with practical arrangements such as international logistics, financing, cultural differences and insurance issues. Contributors to this text are senior executives or trade advisors in the international market place and have first-hand experience of the problems that can be encountered.

Table of Contents

Part 1 International Trade: The Rationale of Trade - a Business Perspective. International Competition. Logistics of International Trade. Foreign Direct Investment. Part 2 Multinational Corporations: Aspects of MNCs. Forms of International Co-operation between Corporations. MNC and the International Trade Order. MNC and International Relations. MNCs and the Management of Market Information. Part 3 Sectors in International Trade: Trading in the Services Sector. Commodity Training. Part 4 Current Issues in International Trade: Anti-dumping. Concessional Export Financing. International Trade and the Environment.

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