Political communication today
著者
書誌事項
Political communication today
（Politics today）
Manchester University Press , Distributed exclusively in the USA by St. Martin's Press, 1997
- : hbk
- : pbk
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注記
Includes bibliographical references (p. [224]-225) and index
内容説明・目次
- 巻冊次
-
: hbk ISBN 9780719047923
内容説明
The 1990s has become the era of the soundbite and the sharp suit, where presentational style and performance in the media are at least as important, if not more so, as the message being conveyed. This text sets out to explore the relationship between politicians and the media, providing a study of modern political communications. It begins with a factual account of the development and the role of the press and television in Britain, before moving on to examine the issues of ownership, bias and the effects of the media. Other aspects of communication are then discussed, including the value of the political interview and the impact of televising parliamentary proceedings. The author goes on to question the Americanization of elections in Britain, which, though seen by some as a harmless development, is seen by others as detrimental to the atmosphere of reasoned and rational argument in which democracy is said to flourish.
目次
- Part 1 Theories, organization, partisanship and effects: theoretical approaches
- radio and television
- the press
- the media overall - ownership and regulation
- the news and current affairs
- effects of the media. Part 2 Parties, politicians and the media: the role of the media in the political process - pressure groups, local government and privatization
- governmental manipulation
- selling politicians - the parties and publicity - a history to 1992, market research and opinion polls, presenting the candidates and the message, party political broadcasts, political advertising, recent trends - a reflection
- politicians selling themselves - political speeches, the election debate, the televizing of Parliament, the political interview, politicians and the broadcasters - a reflection. Part 3 The media, democracy and the future: the media and democracy
- future trends.
- 巻冊次
-
: pbk ISBN 9780719047930
内容説明
The 1990s has become the era of the soundbite and the sharp suit, where presentational style and performance in the media are at least as important, if not more so, as the message being conveyed. This text sets out to explore the relationship between politicians and the media, providing a study of modern political communications. It begins with a factual account of the development and the role of the press and television in Britain, before moving on to examine the issues of ownership, bias and the effects of the media. Other aspects of communication are then discussed, including the value of the political interview and the impact of televising parliamentary proceedings. The author goes on to question the Americanization of elections in Britain, which, though seen by some as a harmless development, is seen by others as detrimental to the atmosphere of reasoned and rational argument in which democracy is said to flourish. -- .
目次
- Part 1 Theories, organization, partisanship and effects: theoretical approaches
- radio and television
- the press
- the media overall - ownership and regulation
- the news and current affairs
- effects of the media. Part 2 Parties, politicians and the media: the role of the media in the political process - pressure groups, local government and privatization
- governmental manipulation
- selling politicians - the parties and publicity - a history to 1992, market research and opinion polls, presenting the candidates and the message, party political broadcasts, political advertising, recent trends - a reflection
- politicians selling themselves - political speeches, the election debate, the televizing of Parliament, the political interview, politicians and the broadcasters - a reflection. Part 3 The media, democracy and the future: the media and democracy
- future trends.
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