Introduction to management

著者

• Pettinger, Richard

書誌事項

Introduction to management

Richard Pettinger

Macmillan, 1997

2nd ed

注記

Bibliography: p. 405-408

Includes index

内容説明・目次

内容説明

The new edition of this successful textbook continues to provide a complete introduction to management. All key aspects of management are discussed and illustrated by use of examples and case-study material. The text is integrated with an effective analysis of business skills and behaviour and the techniques essential for effective management. This second edition has been fully revised and now includes chapters on quantitative methods, information management and financial management. It is relevant to a wide range of courses in this area.

目次

Introduction - Historical Perspective - Organisational and Behavioural Aspects - The Management of Organisations - Strategy - Marketing - Human Resource Management - Operations Management - Quantitative Methods - Finance - Managerial Performance - Managing in a Changing Environment - Appendix: Employment Law in the UK

「Nielsen BookData」 より

詳細情報

• NII書誌ID(NCID): BA32020056
• ISBN:
  • 0333687450
• 出版国コード: uk
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: London
• ページ数/冊数: xviii, 422 p.
• 大きさ: 24 cm
• 分類:
  • DC20 : 658
  • DC21 : 658
• 件名:
  • LCSH : Industrial management
  • LCSH : Management.GB9911593