Concepts of strategic management

書誌事項

Concepts of strategic management

Fred R. David

Prentice-Hall, c1997

6th ed

大学図書館所蔵 件 / 11

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注記

Includes bibliographical references and indexes

内容説明・目次

内容説明

A component of "Strategic Management" by the same author, this text focuses on the study of concepts involved in strategic management. It incorporates three themes: globalization, the natural environment and technology, and presents concepts in strategy formulation, implementation and evaluation.

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