Games businesses play : cases and models
著者
書誌事項
Games businesses play : cases and models
MIT Press, c1997
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注記
Bibliography: p. [239]-248
Includes index
内容説明・目次
内容説明
Game theory has come to dominate industrial organization economics, but business strategists continue to debate its usefulness. So far, empirical work on the application of game theory to business strategy has been too limited to force a consensus. As a (partial) remedy, Games Businesses Play uses detailed case studies of competitive interaction to explore the uses and limits of game theory as a tool for business strategists.Because they are analytical rather than descriptive, the case studies are not typical teaching cases. The cases are paired with customized game-theoretic models that cover a wide range of commitment decisions, from short-run commitments such as price to longer-run commitments such as capacity expansion and reduction, product and process innovation, and battles for market share. A variety of quantitative and qualitative techniques are used to test the models' predictions on case data. In addition the book sheds light on a number of other issues important to strategic management, including the resource-based view of the firm and the emergent theory of dynamic capabilities.
目次
- Game theory and business strategy
- relative and backlogs in the large turbine generator industry
- pre-emptive capacity expansion in the titanium dioxide industry
- capacity reduction in declining chemical processing industries
- product innovation in the private branch exchange industry
- process innovation in the steel industry
- entry and deterrence in British satellite broadcasting.
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