Winning through innovation : a practical guide to leading organizational change and renewal
著者
書誌事項
Winning through innovation : a practical guide to leading organizational change and renewal
（The management of innovation and change series）
Harvard Business School Press, c1997
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注記
Bibliography: p. 233-247
Includes index
内容説明・目次
内容説明
Drawing on the experience of managers in companies like Disney, FedEx and 3M as well as their own consulting practice, the authors show that short-term success actually increases the chances of long-term failure. This text presents a framework for developing action plans to meet these challenges.
目次
- Beyond the success syndrome
- evolutionary and revolutionary change
- building the foundation deading innovation and change
- diagnosing the roots of today's problem
- managing culture for competitive advantage
- shaping organizational culture
- ambidexterous organizations
- managing incremental and discontinuous innovation
- managing strategic change
- the leadership challenge.
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