Entrepreneurship

著者

    • Lambing, Peggy A.
    • Kuehl, Charles R.

書誌事項

Entrepreneurship

Peggy Lambing, Charles Kuehl

Prentice Hall, c1997

大学図書館所蔵 件 / 10

この図書・雑誌をさがす

注記

Includes bibliographical references and index

内容説明・目次

内容説明

This introduction to entrepreneurship covers the effects of change in the international business environment. It includes chapters on starting, buying, franchising, home-based businesses and family businesses. The emphasis is on the effects of self-employment and his or her family. A step -by-step guide to developing and writing a business plan is outlined, with specific questions and checklists.

目次

  • The world of entrepreneurship: entrepreneurship today
  • the entrepreneur
  • women-owned and minority-owned businesses
  • family businesses
  • the entrepreneurial career
  • home-based businesses
  • new product development
  • starting a new business
  • buying an existing business
  • franchising. The business plan: executive summary
  • mission statement
  • management and personnel
  • the legal section
  • start-up costs and financing
  • projected financial statements
  • insurance
  • suppliers
  • risks, sssumptions and conclusions.

「Nielsen BookData」 より

詳細情報

ページトップへ