Beyond customer satisfaction to customer loyalty : the key to greater profitability

著者

• Bhote, Keki R.

書誌事項

Beyond customer satisfaction to customer loyalty : the key to greater profitability

Keki R. Bhote

（AMA management briefing）

AMA Membership Publications Division American Management Association, c1996

• : pbk

注記

Includes bibliographical references (p. 146-147)

詳細情報

• NII書誌ID(NCID): BA32908721
• ISBN:
  • 0814423620
• LCCN: 96035335
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: New York
• ページ数/冊数: x, 148 p.
• 大きさ: 22 cm
• 分類:
  • LCC : HF5415.5
  • DC20 : 658.8/12
• 件名:
  • LCSH : Consumer satisfaction
  • LCSH : Customer services
  • LCSH : Customer relations
• 親書誌ID:
  • BA03700363