Vietnam : dawn of a new market

書誌事項

Vietnam : dawn of a new market

Geoffrey Murray

China Library, 1997

  • : hbk
  • : pbk

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注記

Includes bibliography (p. 257) and index

内容説明・目次

内容説明

This book is the third in a series on the key economies in Pacific Asia which can be used both as a practical handbook for the business person and entrepreneur and as a socio-economic study per se. The pace of change in Vietnam in the last ten years has astonished many and is likely to continue: hence the author's detailed evaluation of the 'recovery' of Vietnam since the war (in industrial, social, economic and political terms) in order to better judge the prospects of long-term economic growth and the viability of identified opportunities for international investment.

目次

  • A fresh start
  • from war to Moi Doi
  • overview of foreign investment
  • industrial profile
  • case study - infrastructure
  • tale of two cities
  • provincial tour
  • banking and finance
  • marketing and distribution
  • coping with Vietnam
  • the challenge ahead.

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