Sport facility planning and management
著者
書誌事項
Sport facility planning and management
(Sport management library)
Fitness Information Technology, Inc., c1996
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注記
Includes bibliographical references and index
内容説明・目次
内容説明
Here, is the first comprehensive textbook on the planning and management of major sport facilities and complexes. This comprehensive textbook begins with a history of sport facilities and then proceeds to discuss the planning promotion management and operation of modern sport facilities. The authors' use of case studies provides an insightful mix of theory and practice useful for both the student and the professional.
目次
- Introduction: History
- Planning Design and Construction: Needs Assessment and Facility Feasibility
- Planning and Design of Sport Facilities
- Facility Design
- Management: Management Overview
- Contract Services
- Risk Management
- Marketing Advertising and Public Relations: Marketing
- Advertising
- Media and Public Relations
- Facility Image
- Event Operations: Operational Structure
- Crowd and Alcohol Management
- Booking and Scheduling
- Business Operations
- Box Office Management
- Concessions and Merchandise
- Event Planning and Production
- Appendices
- Case Studies.
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